top of page
成片高质量版.mov.01_00_33_24.Still002.jpg

2022
380.49 hPa 

We all may have our own Nuptse somewhere inside.

 

Starting from the spirit of conquering glaciers, inspired by the experience of climbers and Nuptse of Mount Qomo- langma, we brought a new panoramic art project 380.49hPa. We paid tribute to the 30th anniversary of the Nuptse series in The North Face and the spirit of ‘exploration is mindset’ in the climber’s genes.

 

In the context of new media background and technology, it takes us back to the original state of physical particles. It expresses the surreal sensory experience by panoramic virtual reality to map out another landscape that belongs to nature and is closer to the essence. Through the form of musical chapters and different dimensions such as virtual scene construction, music architecture, and sound collection, the various fragments and rhythms in the process of the climbing experience are narrated together, leading the audience to enjoy the journey of exploration and finally building a spiritual resonance and experience of fearless with retrospective emotion.

 

In this process, Nuptse is listed as a spiritual symbol. Under the expression of technology and art, sound and visual immersion resonate with the nature of the earth and nature.

Credits

 

Project by Jiayu Liu

 

Project manager

Bochen Zhang

Technical director

Xin Fang

Landscape design

Haobo Huang

Houdini technician

Tiankun Yu

Motion graphic design

Zijian Chen

VFX

Jiakun Sun

Surface design

Xiangyu Wang

Unity technician

Wenbo Sun

Film

Tao Zhang

Edit

Wanlong Ma

 

Sound design

Wei Wang

Music

Akei

Special thanks

 

The North Face

UCCA Lab

bottom of page